iDimension was incorporated by John Babb in 1998 (we started when Google started), and serves customers worldwide from our Tampa Bay headquarters. We deliberately create, distribute and leverage data to optimize digital marketing investments by helping digital marketers define and expose deep funnel success signals:

  • To advertising & analytics platforms to enable machine learning (ML) driven optimization, custom audience population, and attribution reporting.
  • To drive on-property conversion rate optimization (CRO) through testing & personalization.

We help digital marketers answer these questions:

  1. Where is there waste that should be eliminated?
  2. Where should we focus budget and optimization resources?
  3. How do we put data to work with ML / marketing automation to impact our business?

Google Analytics Certified Partner since 2010, and now a Google Marketing Platform Certified Partner, iDimension is 1 of less than 30 such partners in the US that has achieved simultaneous Google product certifications for “Google Analytics” and “Google Tag Manager“.


iDimension is a US Meta Marketing Technology Certified Company focused on technical consulting services that is a Google Tag Manager Certified Partner. We support delivering your most valuable success signals to Meta via their Conversions API.


Certified Veteran Owned Small Business VOSB

iDimension is a Verified Veteran-Owned Small Business (VOSB). Engaging the services of suppliers that are verified veteran owned small businesses satisfies internal & external supplier diversification mandates, as well as federal set-aside requirements for reserving an acquisition exclusively for participation by small business concerns, or specifically veteran owned small business concerns.