Meaningful insights.
Smarter marketing.
Better results.

Google Marketing Platform brings together your advertising and analytics to help you make quality customer connections, surface deeper insights, and drive better marketing results.  There are free & paid “360” versions of platform products.  See descriptions below of each product.

Team up with a Google Marketing Platform Certified Partner.

Hire an expert if you need help implementing a Google Marketing Platform product.  iDimension has been vetted by Google, meeting rigorous qualification standards to help you feel confident you’re working with a company you can trust.

iDimension is 1 of 15 Google Marketing Platform Certified Partners in the US that has achieved simultaneous Google Marketing Platform product certifications for Analytics, Tag Manager, Optimize and Data Studio.

Analytics 360 – Use advanced tools to get a deeper understanding of your customers so you can deliver better experiences.  Compare the paid 360 version to the free product.

Optimize 360 – Test variations of your sites and apps with advanced tools for enterprise marketers. Compare the paid 360 version to the free product.  Note that the 360 version of Optimize is no longer licensed separately, and is included at no additional charge with an active GA4 360 license.

Tag Manager 360 – Manage all your tags in one place for a smarter, simpler way to oversee your marketing.  Compare the paid 360 version to the free product. The 360 version of Tag Manager is also included at no additional charge with an active GA4 360 license.

Data Studio – Unlock insights from your data with engaging, customizable reports.  Full functionality is free to use with both free & paid “360” product versions.

Surveys 360 – Get fast, reliable market research from real people.  Compare the paid 360 version to the free product.


Why consider the paid versions of these products?

Higher limits for data:

  • Collection.
  • Reporting.
  • Retention.
  • Export to BigQuery.

As well as:

  • An SLA (service level agreement).
  • Professional support.
  • Ongoing training.
  • Data ownership.

Let iDimension source a Google Analytics 360 license for your GA4 property.

Transparent license pricing – from an analytics partner that does not sell media

New names for DoubleClick products as a part of the Google Marketing Platform

The following 2 platform products are only available in paid “360” product versions for enterprises:

Search Ads 360 – Get real-time data and unified insights for your search campaigns.  (Previously known as “DoubleClick Search”.)

Display & Video 360 – Work smarter with end-to-end campaign management for enterprises in one tool — from media planning and creative development to measurement and optimization.  (Previously known as “DoubleClick Bid Manager”).

Related advertiser platform solutions that work alongside Display & Video 360:

Campaign Manager – Ad serving and measurement.  (Previously known as “DoubleClick Campaign Manager”).

Studio – Creative toolkit.  (Previously known as “DoubleClick Studio”.)